Polestar to Manufacture New Electric SUV in Europe by 2028 – Major EV Expansion
Polestar to Build New Electric SUV in Europe by 2028
In a bold move that highlights its growing commitment to the electric vehicle market, Polestar has officially announced plans to manufacture a brand-new electric SUV in Europe starting in 2028. This development marks a major strategic shift, as Polestar expands its production capabilities beyond China for the first time on a large scale.
Polestar, the premium EV brand backed by Volvo and Geely, is aiming to capture a larger market share in Europe by localizing production. The new SUV will not only help cut logistics costs and emissions but also position Polestar as a serious contender against Tesla, BMW, and Audi in the booming European electric SUV segment.
Why Europe and Why Now?
Europe has quickly become one of the fastest-growing EV markets in the world. With increasing government support, EV subsidies, and growing demand for cleaner mobility, Polestar sees Europe as a strategic location for the next phase of its growth.
By shifting production to Europe, the company is expected to achieve several goals:
- Faster delivery times for European customers
- Lower import tariffs and transport costs
- Stronger local brand presence
- Sustainability improvements through regional production
This decision is also aligned with the EU’s goal to phase out internal combustion engine cars by 2035.
What We Know About the New Polestar SUV
While Polestar has not revealed the exact name or full specs of the new SUV, early details suggest it will be a mid-size luxury electric SUV. The model is expected to be positioned between the Polestar 3 and Polestar 4, both of which are currently part of the brand’s premium EV lineup.
Key expectations include:
- Dual-motor all-wheel-drive option
- Over 500 km of range per charge
- Advanced autonomous driving features
- Built on Volvo’s SPA2 or Geely’s SEA platform
- Competitive pricing with luxury appeal
With European production, the new SUV is likely to benefit from local parts sourcing, state-of-the-art plant facilities, and possible collaborations with European suppliers.
Polestar’s Commitment to Sustainability and Innovation
Polestar’s brand DNA is rooted in performance, sustainability, and cutting-edge technology. With this new project, the company reiterates its climate-neutral goals and pledges to improve the life-cycle emissions of its vehicles.
The upcoming SUV will likely include:
- Recycled materials in the interior
- Battery traceability systems
- AI-driven efficiency tuning
- Over-the-air (OTA) software updates
- Vegan and eco-friendly trim options
Polestar has previously committed to climate neutrality by 2040, and this European manufacturing push aligns perfectly with that vision.
Where Will the SUV Be Made in Europe?
Although Polestar has not officially confirmed the specific country or facility, reports suggest that Belgium or Germany could be the leading candidates. Polestar currently shares manufacturing infrastructure with Volvo, which already has an established footprint in Europe, including plants in Ghent and Torslanda.
By 2028, Polestar is expected to either:
- Use an existing Volvo plant with modifications
- Build a new dedicated Polestar manufacturing site
The final decision will likely depend on government incentives, labor availability, and logistical feasibility.
How This Impacts the European EV Market
The arrival of a new Polestar SUV built in Europe is a big signal to competitors. It shows that Polestar is no longer a niche EV startup but a global player aiming to dominate the premium EV segment.
Market experts believe this move will:
- Intensify competition in the European EV space
- Help lower overall EV prices through localized production
- Add pressure on traditional OEMs to accelerate electrification
- Create thousands of new EV manufacturing jobs
With Tesla scaling up in Berlin and legacy automakers pushing hard in the same space, Polestar’s move will only heat up the race to electrification.
Conclusion: Polestar’s 2028 SUV Could Be a Game-Changer
Polestar’s announcement to produce a new electric SUV in Europe starting in 2028 is not just about expanding production—it’s about making a mark in the world’s most competitive EV battleground.
As the brand continues to scale, innovate, and localize, the 2028 SUV could become a turning point not just for Polestar but for the entire EV landscape in Europe.
Keep an eye on this story, because 2028 may be the year Polestar truly shines on the global stage.
